🔥 Trending Ethio Telecom Subscriber Growth and Revenue Update

Ethio Telecom has achieved significant subscriber growth, with its total customer base reaching 90.1 million as of the concluded fiscal year ²⁸. This figure represents 101.7% of the company's annual subscriber target ²⁸.

This growth is part of Ethio Telecom's broader "Next Horizon: Digital & Beyond 2028 Strategy," which began in July 2025 and aims to expand the subscriber base to 100 million by June 2028 ³⁹.

Key Subscriber Metrics and Trends

• Total Subscribers: 90.1 million ²⁸.
• Active Mobile Subscribers: 72.09 million ⁶.
• Annual Target Achievement: 101.7% of the planned figure for the fiscal year ²⁸.

The company's focus has shifted from mere subscriber growth to monetization and infrastructure sharing, particularly in mobile data services ¹. While there are over 35 million voice-only users, mobile data is now a key revenue driver ¹⁷.

Strategic Initiatives Driving Growth

Ethio Telecom's growth is supported by several strategic initiatives:

• Digital Expansion: The company is actively expanding its digital services and ecosystem ²⁸. This includes efforts to increase Telebirr users to 75 million as part of its "Next Horizon" strategy ⁹.
• Infrastructure Investment: Investments in digital infrastructure and network expansion have played a crucial role in onboarding new customers ⁵¹⁰.
• Efficiency Gains: Through initiatives like "Do2Save," Ethio Telecom generated ETB 14.61 billion in efficiency gains during the fiscal year ⁶.
• Job Creation and Revenue Diversification: The company is undertaking various activities to strengthen job creation and expand revenue sources, contributing to the growth of the digital economy ².

Shift Towards Data and Digital Services

A notable trend in Ethio Telecom's performance is the increasing dominance of mobile data and internet services over traditional voice calls as a revenue source ⁷. This marks a historic digital shift for the company and the Ethiopian telecommunications sector ⁷. The "Next Horizon: Digital & Beyond 2028 Strategy" specifically aims to accelerate Ethiopia's digital transformation ³.

The company's previous "LEAD Growth Strategy," which concluded in the 2024/25 fiscal year, also saw significant progress, with subscriber numbers reaching 83.2 million and a 73% revenue surge ⁵¹⁰. The current reported subscriber count of 90.1 million indicates continued momentum ².